Ep 61 – John Firm (Buckaroobob) and Michael Guenther | Mounted Fish Aren’t Real???
Episode 61

Ep 61 – John Firm (Buckaroobob) and Michael Guenther | Mounted Fish Aren’t Real???

Published: Dec 2, 2025

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In this episode, Mike learns that fish hung on a wall are just plastic. He, John Firm, Michael Guenther, and Jeff Compton also get into some ESO talk, free Diag, and if free oil changes are ruining this industry. They also share firsthand experiences managing small-town customer relationships, including the challenges of offering credit and dealing with overdue invoices.

Timestamps:
00:00 Mounted Fish Aren’t Real??

09:51 Rising Star in Auto Industry

14:46 “Efficiency Concerns with Machine”

17:28 “Free Car Diagnostics Explained”

22:42 “The Cost of Your Dream Car”

28:44 “Oil Change Pricing Dilemma”

32:02 “Fish of a Thousand Casts”

42:31 “Local Store Credit System”

47:44 Customer Loss After Payment Struggle

50:06 “Bronx Tale $10 Lesson”

55:37 Fishing Etiquette at Docks

Confessions of a Shop Owner is a behind-the-scenes look at what it really takes to run and grow a successful auto repair business, featuring honest conversations, lessons learned, and practical insights from experienced shop owners. Each episode covers real challenges, smart strategies, and the day-to-day realities of the industry to help you run a better shop.

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