Ep 56 – Eric Merchant Stuffed a Technician in a Trunk
Published: Nov 4, 2025
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Eric Merchant is the owner of Merchant Automotive in Leeland, Michigan. Eric, Mike, and Bryan today talk about racing things with wheels, how Eric got into shop ownership, and why training is important. The three also bring up how things often go sideways when shop owner get together. Like stuffing technicians into trunks…
Timestamps:
00:00 Recording at ASTA 2025
03:30 “Accidental Reel Overflow”
09:06 “Lucas Overfills RSVP List”
11:26 GM Diesel Pickup Specialists
13:11 “Pro Service: Tight-Knit Comfort”
19:07 “Struggles Exiting the Car”
20:40 “Burt Two-Speed Transmission Overview”
24:54 Driving vs. Running a Shop
27:29 “Fired: Exit from Dealerships”
30:28 “Lawnmower Racing Adrenaline Rush”
35:30 Midnight Tail Light Fix
37:26 Golf Cart Speed Challenges
41:38 “F350 King Ranch Giveaway Idea”
43:51 Diesel Training Lacks Specificity
48:08 “Encouraging Relevant Class Interaction”
