Ep 17 – Coaching Call #3 | Matt Lofton w/ Elite Worldwide
Published: Mar 11, 2025
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Today it’s coaching call number 3. And you get to hear Matt call me out! I thought I was doing well to complete 4 of 6 goals, but Matt reminded me that if I’m serious about where I want to be in 5 years, then I have to be serious about completing my goals each month. So that was fun to hear. But I’m thankful I have a coach who can say what I need to hear.
Sorry for the audio issues!
04:14 Technician Audit Reveals DVI Issue
09:23 Guiding Employees in Goal Setting
10:10 Accelerated Debt Repayment Strategy
15:46 Beyond Ad Spend: Key Marketing Factors
18:48 Weekly KPI Spreadsheet Discussion
21:54 “Advisor Strategy and Solutions”
25:50 Labor vs Parts: Profit Discrepancy
29:02 Missed Goal: Hiring Advisor Assistant
31:16 Tire Sales Strategy Shift
36:15 “Significant AWRO/ARO Improvement”
40:09 Employee Transfer and New Hire
42:48 Establish Store Culture Standards
46:37 Comprehensive Advisor Training Program
48:00 Owner’s Accountability and Education Kit
